- Service
- Squarespace · Biotech
- Studio
- Squareposh
- Live site
- marinebiologics.com
The goal
Give a seaweed ingredient company a site that makes the case for SeaTex to food and beverage formulators. Technical teams needed the science, the specs and the processing detail in front of them, then a way to request a sample without emailing anyone.
What it is
A Squarespace site for a clean-label seaweed ingredient company, with a SeaTex product page, a technical FAQ with an embedded chat assistant, an insights blog, a press newsroom and a self-serve sample request flow.
Built for
Food and beverage formulators · Technical evaluation · Sample requests
SEO
Main pages carry keyword led titles and meta descriptions built around clean-label and stabilizer terms, with canonicals and Organization schema that lists the topics the company covers. The insights blog adds technical articles that carry Article schema.
What we built
- A SeaTex page mapping applications to the additives each one replaces
- A four step sample request form covering application, shipment, agreement and review
- A spec sheet modal with the product data sheet, technical analysis and SDS
- A tech support page with a formulation FAQ and an embedded chat assistant
- An insights blog of technical articles with a newsletter signup block
- Custom coded homepage sections comparing an ingredient label with and without SeaTex
